Brand Strategy, Brand Identity, & Web Design for Coaches, Consultants, & Service Providers
This one-of-a-kind process helps experienced service providers position their businesses to attract more high caliber clients & grow their businesses.
You’ve been successfully running your business for a year or more in coaching, consulting, or other service-based area, doing the work that you love!
You have ambitious goals to grow your business with more clients at 4 and 5 figure rates, so you can increase your revenue and make a greater impact.
You’ve been looking for ways to expand your influence as an industry leader, so you can attract more high visibility opportunities.
You’ve been doing more and more marketing to work towards reaching your goals, but it’s been challenging to balance all the growth-focused activities with your family life and growth is slower than you’d like.
You know there should be a better way to accelerate your business growth, but you just haven’t discovered it yet.
I specialize in helping experienced coaches, consultants, and service providers create brands and websites that position them to attract more high caliber clients and high visibility opportunities online.
After working with me, my clients see these benefits:
More of their ideal 4 and 5 figure clients booking consultations and more leads signing up for their email lists
Premium positioning for their signature packages, resulting in more revenue for their businesses and less time spent working
An elevated image that communicates quality and expertise, inspiring high caliber clients to take action
A magnetic brand that makes them more appealing for paid speaking engagements and industry opportunities
Being able to offer a premium experience that wows clients, saves time, and increases referrals
This process will position your business as the go-to leader in your industry, helping support your business growth by attracting more quality 4 and 5 figure clients and high visibility opportunities.
Stage 1: The Brand Strategy Session
We’ll take a deep dive into your business during a one-on-one brand strategy session, focused on developing your unique brand strategy to set you apart from competitors.
Stage 2: Strategic Content Planning
We’ll go into detail about the online content needed to attract more of your ideal clients. I’ll create custom guides for your brand photography style and your website copy, connecting you with a professional photographer. We’ll even plan an email opt-in incentive to help grow your email list with leads that fit your ideal client profile.
Stage 3: Magnetic Brand Design
We’ll create new brand design, customized to attract more of your ideal clients, while expressing what makes you unique. This will include a mood board, a full 20+ page brand style book, a new logo, etc. I’ll also design matching collateral, such as business cards, quote graphics, and podcast covers, so you’re represented well both on and offline.
Stage 4: A New Online Home
And last, but not least, we’ll build your new online home, your website, so your clients will have a central hub online to find out more about your signature offers to book your services. It will even have the systems you need built into it, so you can provide a premium experience that your clients will rave about.
Stage 5: Brand Handoff & Training
Your materials for your new brand will be handed over to you so you can use them to position you as the premium option for your long-term growth. I’ll also provide you with one-on-one training via screen share on how to use and maintain your new brand, moving forward.
Bonus: The Support
We’ll use a project management tool throughout our time together to stay on track. I’ll provide updates on your brand development, via screen share to explain how the design choices support your business growth, as we move through the process. You’ll feel totally supported the entire time!
How long does the process take?
This process typically takes about 8 weeks.
How far in advance should I book?
Currently, I’m booking for September 2019 start dates and beyond.
Do you offer services for new business owners?
This brand transformation process is most valuable for experienced, profitable business owners who are ready to grow. I don’t offer this service for businesses with no experience, as it’s best to build your basic business foundation first and then invest in this process, once you have clarity on what you’re selling and who your target clients are.
My expertise helps high-achieving coaches and consultants position themselves as the leading industry experts that they are, so they can accelerate their business growth.
Your business shouldn’t require you to sacrifice your personal life. So positioning yourself as a the top option will help you work less and make more, so you can spend time with loved ones, travel, and just have the personal time needed to recharge!
Starting a blog several years ago helped me discover a passion for design and online marketing. I loved the mix of creativity, business strategy, and problem solving that came with it.
Before diving into my business full time, I spent nearly a decade in corporate America. My favorite role was working as Sales Business Consultant at one of the leading providers of marketing automation software for small businesses. In that role, I advised business owners on their marketing strategies to help grow their businesses and impact.
Now, it’s so fulfilling for me to use my expertise to help entrepreneurs take their brands to the next level in my agency. I’ve designed for coaches, speakers, consultants, and more.
I have a Bachelor’s Degree in Marketing from Tuskegee University, a Web Design Certificate from Kennesaw State University, and I completed a Visual Design course at General Assembly. I’ve also been the featured designer for projects with Adobe multiple times.
Let’s create the right brand positioning together that will attract more of the ideal clients you’ve been waiting for!